My Interning Life Event
Monday 15th April 2013
The Honey Bar 345 Clarendon St, South Melbourne.
You can catch two trams directly to the venue of the My Interning Life event. Trams no.1 and no.112 both stop directly outside The Honey Bar on the corner of Clarendon & Park streets. You can catch the 112 tram from Spencer St and the 1 tram from Melbourne Central or Flinders St. After 6pm there is also street parking and across from bar on Park St there is a small carpark available.
Hope to see you there!
Please check out this great social media event being held in Melbourne this Wednesday October 24th hosted by THE CHAT ROOM. ‘The Social Media Workshop’ is the first event by Stepback Entertainment. A list of speakers is here.
“At this half-day event we will be bringing the online offline and allowing you to interact with young tastemakers leading the way in online relations. We also have some baby boomers to interpret our GeyY speak so don’t stress if you are not overly tech savvy. This event is ideal for business owners and anyone looking at building up their own online brands.
- How the social media landscape works
- How to engage followers and create diagloues with your fans
- What to write about to build a large following and to create conversations with your followers
- What other successful social media marketers are doing to promote themselves and their businesses
- How not-for-profit’s are using social media to create conversations and evoke emotions
- How to include social media within your integrated marketing plan (combining offline and online)
- And how to use a variety of different social media platforms to contribute to your online success
You will come away from the day feeling empowered to create effective dialogues with your current and future customers.
Percentage of ticket sales all going to the ONE GIRL Organisation, for their October campaign ‘Do it in a Dress’.
For more information on the speakers please click HERE.
Order tickets now to reserve your place. (Early bird pricing finishes at the end of September)
Sponsored by RMIT University.
See you there!”
Feel free to follow creator of The Chatroom, Justine ‘JMAC’ on Twitter.
Cherie Donnellan is a journalist at the Geelong Independent newspaper. They cover three titles; the Geelong Independent, Bellarine Independent and the Surf Coast Independent. Cherie covers Geelong and Surf Coast news and entertainment.
Cherie shares her experience at Dolly and gives her advice to journalism students (and magazine obsessed girls like me).
Cherie Donnellan, 22, Bachelor of Arts (Journalism) Deakin University, graduated October 2011.
To be the editor of a women’s magazine (Cosmo or Cleo would be a preference).
Previous interning experiences, where & for how long?
Geelong Advertiser for one week during my first year of uni. I got a front page byline and was pretty stoked. Melbourne Weekly (Fairfax Community Network) I worked across eight of the Weekly titles for two weeks during my final year. I had quite a few pieces published. I loved working in the lifestyle department and I was inspired by all of the writers there. Lastly, I did work experience at Dolly magazine for one week in February 2012. So much fun!
Why did you choose to do work experience at Dolly Magazine?
I chose Dolly because I devotedly read every issue from the ages of 13-16. I identified with the writers so much. My favourite writers were Jessica Parry and Caelia Corse. Dolly was my bible and the writers helped shape my decision to become a writer.
How did you apply for Dolly? Did you know somebody, were you referred?
I emailed Edwina Carr, who was the editorial coordinator at the time, in November last year and she organised a place for me. During that time Danielle Pinkus landed the role of editorial Coordinator and I was worried for a while when I hadn’t heard from someone. Luckily Dani was on top of it and emailed me to confirm my placement. I was so excited when she said I still had the placement.
What was your first day like at Dolly?
I loved every second of it. Walking into the office I had goosebumps. The first thing you see when you walk in are giant letters of DOLLY in hot pink glitter. Even though I’d never been to the offices before, I felt like I was home. All the girls were very friendly, very smiley and very perky. The greatest moment was meeting the fashion editor Lotta Backlund who complimented me on my blazer. She said it was “so on trend.” I could have died right then and been the happiest person in the world. Being surrounded by clothes, beauty products and books didn’t suck either.
What did you do on a daily basis?
My first task every day was to check news websites and gossip websites for the latest updates on teen-related issues. Other than that, every day was different. My duties varied from researching things for stories, assisting the fashion team on photoshoots or sorting all the signed off pages for the latest issue.
Did you get to do something at Dolly that you did not expect to do?
I think sometimes people make assumptions about what internships are. People either assume that the only thing you do is get coffee, or else they expect that they will run the place by the end of the week (honestly I have met interns who believe they are the editor!). Neither is the correct assumption. To me, internships are a test of humility. You have to be willing to do coffee runs without griping about it. On the other hand, you have to be prepared to come up with a pitch for an article that will be the cover story. If you can perfect that balance, you will be noticed and you are more likely to land a paying job with that company.
Tell me about your blog Label Me Happy
I originally started my blog in 2008 as Label Me Happy but I found it hard to maintain. So I gave it up. Less than I year later I relaunched it with a fresh perspective.
My original concept was to write posts about stereotypes and how they can either positively or negatively impact a person. The hook was that the label (stereotype) I wanted to be given was ‘happy’. I struggled to maintain a specific theme per post and felt I had boxed myself in as a writer.
So now Label Me Happy is my outlet to address any topic from relationships to political debates. While I write for the twenty-something audience, I have found that people of all ages still ask the same questions and face the same challenges.
Has twitter helped you connect with fellow students and prospective employers?
I adore Twitter. I think it’s a fantastic platform to connect with people all over the world. It’s amazing to find someone from America or the UK who thinks the same way you do, or even better when they challenge the way you think and get you to consider a perspective you wouldn’t have seen before.
Twitter has definitely helped my blog readership. My blog has quite a big UK and USA audience. I don’t think I could have achieved that without twitter.
I have had many people who are just starting a degree in journalism ask me what I recommend they do. My first two suggestions are internships and twitter.
Cherie gives her advice
You can follow Cherie on Twitter and read her blog Label Me Happy.
Get your name out there by doing as many internships as you can. I only did three internships before I got a job in journalism but I think I should have done more.
Internships are the best way to make connections in the journalism industry and to show your potential as a journalist. Being in a newsroom or magazine office shows you how hard journalists work to track down stories or create the perfect photoshoot for a magazine fashion spread.
You have to constantly research and be the one who knows the inside scoop before anyone else.
If you do land an internship, be proactive. Do EVERYTHING that staff ask of you and then be ready to offer suggestions for a story if you’re called upon. Even if someone has the idea but you have way to create a dynamic story angle, speak up. Editors will be impressed with your initiative. Trust me, they do notice.
Also, ask as many questions as you need to and ask for feedback on any writing you do. Showing that you are willing to learn everything there is to know about the company you’re interning for will prove that you want to work in the industry.
The key in journalism is passion. Jobs are scarce; being proactive and being willing to work hard for a paying job is what will make you stand out.
Rebecca Douglas aka Becks and the City describes herself as a Computer Programmer/Lawyer. After many years of study in both fields, Rebecca decided to pitch articles to some of her favourite glossy magazines. Today Rebecca is sharing her experiences as a freelance writer and giving some helpful advice.
We can do this the easy way or the hard way, as they say in the movies.
I seem to have chosen the hard way. You see, in the past two years I’ve become a freelance writer for magazines including Cosmo Bride and Women’s Health & Fitness, but the road here has been interrupted by twists, turns and plenty of potholes.
I wish I was one of those kids that always knew what they wanted to do. Sure, I adored writing in primary school and created choose-your-own-adventure stories, books with mazes and Where’s Wally-like visual puzzles and mysteries with the solution written in mirrored hand-writing to stop classmates from cheating and skipping to the end straight away. Embarrassingly, I even typed up a newsletter containing stories, recipes and puzzles, called All-round Fun Club in Year 4 and distributed it to friends. Yes, I was that sort of nerd.
The trouble was, I also had an affinity for maths and music, which meant that on my Student of the Week questionnaire under the “What do you want to be when you grow up?” section, I said “teacher, lawyer, writer, architect, ballerina, computer programmer, flautist, LEGO designer”. What can I say? I was always a chick of varied interests.
As it turns out, I’ve kind of become several of those professions! During high school, I narrowed my future professions down to wanting to be a maths and English teacher, so I did English, Music, Maths 1 and 2 and Physics in Year 12. I scored well and got into Maths and Computer Science at university, which allowed me to combine those nerdy subjects with humanities electives like English.
However, my plans for earning my “World’s Best Teacher” coffee mug derailed while I was at uni when I started my own business as a part-time high school tutor. I discovered a fatal flaw in my plan: I really hate kids. Well, not exactly hate them, but tutoring was tough. Students forgot what I taught them from session to session, had the attention span of fleas and several were, well, just plain thick. Of course, some were hard-working, helpful and sweet, but the damage was done. That’s one reason it can be so valuable to get work experience/interning early on in your chosen industry, because you have warning if you actually really hate the job or would suck at it harder than an industrial-strength vacuum cleaner.
So I finished by Maths and Computer Science degree, did an honours year in English, and then completed a law degree. So I’m kind of a computer programmer/lawyer. I got my first “proper”, post-uni job in state government and a year later ended up in Consumer Affairs as a mediator.
Mediating is actually really cool. I get to do two of my favourite things: communicate and help people. It also uses some skills and knowledge from my law degree. The downside? You deal with angry people. A lot. It can wear you down. And so the siren song of a career as a writer became stronger and stronger until I could no longer ignore it.
I dipped my toe into writing by switching to part-time work at Consumer Affairs. I read everything I could about writing for magazines and snagged myself a copy of The Australian Writer’s Marketplace, then started emailing pitches to all sorts of glossies – health, bridal, fashion, travel etc.
Surprisingly, the first positive response wasn’t from some tiny, obscure publication – it was Cosmo Bride! Because I didn’t have a portfolio of previous articles I’d written for magazines, I’d emphasised my expertise in Consumer Affairs (ie shopping, negotiating contracts for large purchases, and not getting ripped off) in my pitch to them.
As I was an unknown quantity to Cosmo Bride, they asked me to write the article on spec (ie if after I wrote it, they hated it, they could just reject it without publishing it or paying me). Luckily, they liked it and I was unbelievably thrilled when I first saw it in print. I rushed down to the news agency to buy it and showed it off to the ladies behind the counter like a complete Wally!
I’ve kept on pitching and gradually built a portfolio of work, which I’ve put on my blog. I’ve got to say blogging has helped me in several ways, especially right at the beginning because even if I hadn’t yet been published I could (a) show magazines samples of my writing in the form of blog posts and (b) prove I was serious about writing because I’d been blogging about it for the past several months. It has also helped me keep track of my progress and network with established writers (by interviewing them, having them stumbling across my blog, etc). I’d highly recommend it.
My other advice would be to not get discouraged. I’ve had two on spec articles rejected so far and while I was devastated at the time, I’ve since heard from a very smart, talented fellow writer that her on spec article was also rejected by one of these editors. Sometimes rejection just comes down to personal preference or the way the magazine operates and it’s not necessarily an indictment on your writing skills. No matter, keep pitching and you’ll find editors who truly appreciate your work.
Anyway, that’s the story of how I’ve become a writer. Hopefully there’s a smidgen of useful info buried in all those words.
Good luck with finding your own words and getting paid for them. May the writing and career gods smile upon you.You can follow Rebecca on twitter and find her portfolio on her blog, Becks and the City and also like the facebook page.
Napoleon Perdis are looking for PR Interns…email Ava with your resume and days available
Shereen Kiddle is one half of Milk Kiddle Langmaid PR and she is also my fabulous boss.
Here are her tips for interns:
1. Be clear on the roles and items you can allocate to an intern, with scope for a range of skill sets and competencies.
Anthony Alsop, Digital Marketing Coordinator at the Richmond Football Club says it’s the extra work that his interns put in that make them stand out.
“Once you’ve sought out the right people to get the job, gone through the interview process and got the internship, the best way to win us over is do the work you don’t have to. Taking the optional work shows you’re keen and will always look good if you apply for the job down the road,” says Anthony. “From the few interns we have there’s one who does this all the time, and stands out from the pack by a country mile. If the job was full time we’d hire them in a heartbeat tomorrow.”